Hollywood, ditch the childhood nostalgia trip

I had a piece in USA Today today, about Hollywood and Madison Avenue resurrecting dead franchises --- Battleship, Transformers, Dr. Seuss' The LoraxGI JoeThe Lego Movie, Mr. Peabody & ShermanMuppets Most WantedPeanuts -- from the hoary childhoods of Gen Xers. Yes, the movies have been busy trolling the deep sea waters of our collective nostalgia for childhood media. Seeking the next franchise, they dredge up another toy or TV show to see whether new life can be breathed into it for another generation's pleasure.

Read the rest of the oped on the USAToday website.

Previous
Previous

Dune is in Your Head

Next
Next

How about some edgier Muppet movies?